Business Description
We are a small, salty team of thinkers, creatives, story-tellers and health enthusiasts using a blend of ancestral wisdom and modern research to retell the story of salt and how it can benefit the lives of so many. A combination of modern research and ancient teachings inform us that we have evolved to thrive with salt. This new thinking reveals the potential of salt to radically transform the way we approach human health, performance and longevity, especially when paired with a whole foods-based lifestyle. Together, with science, we are re-writing the narrative of salt, clearing it of its bad name in a bold effort to improve human health and self-optimisation.
